The Painted Brick Mistake That’s Costing You More Than You Think

Most homeowners with painted brick didn’t choose to paint it themselves. They inherited the mistake — whether it was a previous owner, a flipper, a builder, or a well-meaning but short-sighted renovation years ago. At one point, painted brick was “in.” But like shag carpet or avocado-green appliances, that trend didn’t age well.

The Problem Isn’t That Your Brick Was Painted. It’s That It Looks Like It Was.

It’s flat. It’s lifeless. It lacks texture, depth, and character. You wish it looked like actual brick — not something trying (and failing) to hide the original. While the house may still be standing strong, it hasn’t felt right in years. The exterior’s off. The pride is missing. The story got interrupted.

The Part No One Tells You: Your Painted Brick Mistake Isn’t Just Cosmetic — It’s Costing You Money.

We brought in a team of real estate experts, appraisers, bankers, and designers to examine a recent project. Their conclusion? This homeowner didn’t just improve how their house looked — they increased its appraised value significantly.

The Case Study

Location: Toronto

Project Type: Full faux-finish brick restoration

Home Value (Pre-Restoration): $700,000

Project Cost: $20,000

Timeframe: 3 weeks

Appraised Value (Post-Restoration): $760,000

This wasn’t a quick fix. And it wasn’t cheap. Still far less expensive than blasting or chemical stripping — by a long shot. But it was an investment — one that paid for itself, and then some.

Final appraisal? Up $60,000 from the pre-project estimate. That’s a net gain of $40,000 — and a 300% return on investment¹.

“It finally felt like our home again.” — Client, Toronto

¹ Based on real project outcomes from select Ontario markets (2024–2025). Results vary depending on property type, condition, location, and market conditions. Appraisal data validated by licensed CRA appraiser.

Why That Feeling Pays Off

When you restore painted brick properly, you're not just boosting curb appeal — you’re restoring the home’s integrity, and your pride of ownership along with it.

Who This Is For

We’re not for everyone — and that’s exactly the point. We’re for people who want to undo the mistake — and the regret that came with it. Who want to get it right — finally.

Homeowners who want their brick to look like brick again — not like another cheap cover-up.

Sellers and real estate agents who know that first impressions don’t just influence perception — they drive higher offers.

Designers, contractors, and architects who know that nothing sabotages a great exterior like a painted brick mistake.

Historic preservationists who need a visually authentic solution — one that honours the home’s historic significance.

Homeowners looking to increase value — without the mess, risk, or cost of demolition, blasting, or chemical stripping.

Serving Ottawa to the Greater Toronto Area (GTA)

We’re based in Ottawa and proudly serve everywhere between here and the GTA. We’ve restored everything from modest painted brick bungalows to century homes full of character.

Ready to Experience the Difference?

You don’t need to rip it out. And you definitely don’t need to bury it again under another lifeless coat of paint. You just need the hands behind The Brick Painters — skilled craftsmen with decades of experience and pride in every transformation.

The Mistake Might Not Have Been Yours — But the Fix Can Be.

With the right hands, the right process, and the pride we bring to every job… you’ll look at your home and say: “You Won't Believe Your Eyes!”

Want to See What’s Possible?

Visit thebrickpainters.com to explore stunning before-and-after transformations — every one done by hand, with craftsmanship, pride, precision, and decades of experience.

When you're ready, book a no-pressure Q&A call with our team. No sales pitch. No gimmicks. Just real answers — and a real plan to make it right.

The Benefits of Restoring Painted Brick

Enhancing Aesthetic Appeal

Restoring painted brick can dramatically enhance the aesthetic appeal of your property. The transformation from dull, lifeless surfaces to vibrant, natural-looking brick can make a significant difference in how your home is perceived.

Increasing Property Value

As demonstrated in our case study, restoring painted brick not only improves appearance but also increases property value. This is a smart investment that can yield significant returns.

Eco-Friendly Alternatives

Our restoration process is eco-friendly. We use methods that minimize waste and avoid the harmful chemicals often associated with traditional stripping techniques. This means you can feel good about your choice to restore your brick.

Long-Lasting Results

Our custom faux-finish process ensures that the results are durable and built to withstand Canadian weather. You won’t have to worry about peeling paint or fading colors.

Preserving Historical Integrity

For historic homes, restoring painted brick is crucial. It honors the home’s original character and significance, ensuring that its story is preserved for future generations.

Conclusion: Your Next Steps

If you’re tired of looking at your painted brick and dreaming of a better solution, it’s time to take action. Contact us today to learn more about how we can help you restore your brick to its original beauty. With our expertise, you can reclaim the pride of ownership and enjoy a home that truly reflects your style and values.